Discover the game-changing secrets to unparalleled sustainable tourism success that will leave you in awe!
Unveiling the Secrets to Unmatched Success in Sustainable Tourism: Bali & Beyond Travel Fair Sets the Stage for Industry Recovery
Indonesia’s leading International Tourism and Travel Exhibition, Bali & Beyond Travel Fair (BBTF), has established itself as a game-changer in the industry. By bringing together both private and public stakeholders, BBTF aims to drive the implementation of joint recovery strategies, making it a highly regarded event in the industry.
This prestigious event serves as a yearly gathering for international tour operators to connect with tourism sellers, fostering sustainable and inspired business relationships. BBTF has seized the opportunity to grow bigger each year and has recently announced the highly anticipated 9th edition, scheduled for June 14-17, 2023. The event will take place at the Bali International Convention Centre (BICC) in Nusa Dua.
The event’s new logo draws inspiration from the Balinese philosophy of Nawa Sanga, which signifies the spiritual cardinal directions and the nine most sacred temples in Bali. These temples hold significant meaning as they were built by Balinese ancestors based on calculations derived from constellations, stars, nebulae, and comets. The symbolism behind the number nine, representing perfection, resonates with the ongoing support from dedicated stakeholders, positioning BBTF 2023 as a pivotal milestone in the event’s history.
The number nine also represents spiritual awakening and service to humanity, fitting perfectly with the event’s yearly themes of quality and sustainability. Putu Winastra, Chairman of the Association of the Indonesian Tours & Travel Agencies (ASITA) Bali Chapter and Chairman of the BBTF 2023 committee, expressed the travel industry’s enthusiastic response to the event planning. By identifying opportunities and fostering confidence in Indonesia’s tourism sector, the travel industry has the potential to lead global economic growth.
The upcoming BBTF 2023 will focus on reconnecting quality and sustainable tourism, a strategic theme that aligns with present and future business trends. BBTF aims to promote the concept of quality tourism, where visitors enhance their travel experiences through responsible behavior and attitudes. The event facilitates and encourages interactions between tourists and local communities to generate various intangible and practical benefits. This includes fostering awareness of cultural, environmental, and economic issues, as well as encouraging investment in the local business ecosystem.
BBTF is revolutionizing the tourism industry by providing a platform for industry stakeholders to collaborate, drive recovery strategies, and promote sustainable tourism practices. With each edition of BBTF, the event continues to establish itself as a leader in the industry, paving the way for unparalleled success in sustainable tourism. As the countdown to the 9th edition begins, BBTF 2023 promises to be an event that leaves attendees in awe of its transformative power.
